Overview
By matching media exposure and purchase information, we are able to measure True ROI
Measuring how people consume content in real time
Axwave has developed a proprietary ACR technology that uses the Smartphone’s microphone to collect exposure to media in real time in a secure and private way. We lead the market with completely customized devices, making our solutions not only portable, but superior in cost compared to current solutions, with one of the largest databases obtainable today. Our services also include highly advanced post processing contextual learning to provide razor sharp results removing all possible postulations.
Individual usage patterns on out of home, as well as in-home media consumption
What users are watching: Live TV, DVR, Streaming services
Understanding the real impact of media consumption
Axwave’s proprietary ACR technology and advanced data intelligence allow Brands to measure true Media ROI
Reports Advertising Spots occurrence by brand and category in realtime
Maps Media exposure against consumer data (demographics, location, purchases)
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Enterprise
Axwave provides customizations for companies who would like to leverage the technology for their particular application.
These include:
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Panelist for Measurement of Media Consumption-See Panelist Page |
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Broadcast and Audience Monitoring. |
An example of an Enterprise customer is contained in this Case Study.
See Enterprise Page for more details.
CONTACT
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Locations
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More Info
business@axwave.com www.axwave.com