First in OTT/Advertisements in Europe

July 2, 2015
First in OTT/Advertisements in Europe

Monday, June 30, 2015

First in OTT/Advertisements in Europe

Having the capability to recognize OTT (Over The Top) media takes a lot of work, as we touched upon in our past post. Because of the fact the media is consumed from different sources, whether it is time lapsed from a recording, or live, all of this complicated the process of detection. Axwave is first in the market to expand this complex technology into Europe.

Axwave’s ACR (Automatic Content Recognition) technology is able to measure frequencies of OTT data in France, Spain, Italy, as well as Germany. This is leaps and bounds ahead of the rest of the players in the audio recognition sphere. No matter the source of audio the SDK (Software Development Kit) is able to measure the unique sampling of audio and relay back for recognition.

Not only this, but now advertisements have been added to Axwave’s library in all four of these countries. New advertisements in French, Spanish, Italian, and German will now be incorporated in Axwave’s ever-growing catalogue of media. Pretty exciting right? Can you say je l’aime?

???????????????????